B2B Marketing for Southeast Asian Startups

Build your
growth engine.

I help B2B startups in Southeast Asia build a clear marketing strategy, set up their sales engine, and grow. No fluff, no jargon — just hands-on work that drives results.

I work side by side with B2B startup founders in Southeast Asia. Together, we build a marketing strategy that fits, set up the systems to win deals, and grow the team's skills so they can run it on their own.

Services

The right play for every stage.

Whether you need a 2-week diagnostic or an embedded marketing leader, every engagement is built for one outcome: predictable, scalable pipeline.

Investor-Ready GTM Checkup

1-2 weeks

Your GTM story has holes — and investors will find them. Get an 8-dimension diagnostic with a scored health assessment and prioritized action plan in 1-2 weeks.

Branding & Positioning Sprint

1-2 weeks

You can explain your value in person, but your website can't. Nail your positioning and messaging foundations using the Obviously Awesome framework — in 1-2 weeks.

Growth Strategy Sprint

4-6 weeks

Stop burning budget on tactics without a strategy. Full GTM rebuild — positioning, ICP, channel strategy, funnel design, and a 90-day execution roadmap.

Sales & Marketing Engine Sprint

4-6 weeks

You close every deal yourself. That doesn't scale. Build the system that turns founder-led sales into a repeatable, predictable pipeline machine.

Content Engine Sprint

4-6 weeks

You post when you remember to. That's not a strategy. Build a content machine where one piece becomes ten, and every asset ties back to pipeline.

Fractional CMO

Ongoing

You have the strategy. You don't have someone to run it. Senior marketing leadership embedded 2-3 days/week — at a fraction of a full-time VP hire.

Not sure where to start?

Book a free 30-minute call. No pitch — just an honest assessment of what fits.

B2B Marketing Accelerator

12-week cohort

Too early for consulting, too late to wing it. A cohort-based course that gives technical founders a working marketing strategy — built on your real business, with peer accountability.

My Approach

How I work with you.

I challenge clients to build a better strategy together with their team. No cookie-cutter playbooks — just real, pragmatic work.

01
Embedded partnership

Like a co-founder

No slides, no pitch decks. I do the work with you. I embed with your leadership team and operate as if the business were my own.

02
Evidence-based decisions

Test & learn

I think in assumptions and look for evidence. Every strategy is a hypothesis — I test it, measure results, and iterate fast.

03
Lasting capabilities

Upskill your team

Knowledge transfer is built into everything I do. I share knowledge to upskill you and your team so you become self-sufficient.

Ready to build your growth engine?

Let's have a conversation about your startup, your challenges, and how I can help.

Start a conversation
Testimonials

Trusted by founders across Southeast Asia.

Thibaut helped us strategize our game plan. That quarter, we broke a new revenue record high thanks to his action items.
R
Ronald Ishak
CEO, Hacktiv8
Thibaut has played an instrumental role to build our startup growth engine. His dedication and commitment are exemplary.
K
Kevin Serou
CEO, DeFit

Ready to build your growth engine?

Let's have a conversation about your startup, your challenges, and how we can work together.

Start a conversation