We build growth engines for B2B startups in Southeast Asia.
Growth Marketing Studio is a fractional CMO practice based in Singapore, helping early-stage B2B startups define strategy, build operations, and scale their marketing and sales engine.
We believe early-stage startups deserve the same caliber of marketing leadership as Series C companies — without the full-time cost. That's why we exist.
What we stand for.
These principles guide every engagement, every recommendation, and every conversation.
No-BS approach
We don't hide behind jargon, frameworks, or 80-page strategy decks. Every recommendation is grounded in evidence and built for execution.
Embedded partnership
We work alongside your team as if the business were our own. No ivory tower consulting — just hands-on collaboration.
Knowledge transfer
Every engagement is designed to leave your team stronger. We build capabilities, not dependencies.
Evidence over opinion
We test assumptions, measure results, and iterate. Strategy without evidence is just guessing.
Thibaut Briere
Fractional CMO and founder of Growth Marketing Studio, based in Singapore. With over a decade of experience across enterprise SaaS, fintech, edtech, and deep tech, Thibaut has helped 27+ startups across Southeast Asia build their marketing and sales foundations.
His approach is rooted in pragmatism: embed with the team, challenge assumptions, run experiments, and transfer knowledge. No fluff, no cookie-cutter playbooks.
Before founding GMS, Thibaut held marketing leadership roles at high-growth startups in France and Singapore, giving him first-hand understanding of the challenges founders face.
Ready to build your growth engine?
Let's have a conversation about your startup, your challenges, and how we can work together.
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